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Jo Loves, 42 Elizabeth Street

IN STORE

JO LOVES
42 Elizabeth Street, London, SW1W 9NZ
Telephone: +44 (0)20 7730 8611

See opening hours here

ONLINE

USA 
SEPHORA.COM

WORLDWIDE
NET-A-PORTER.COM

UNITED ARAB EMIRATES
EMIRATES HIGH STREET

 

No. 42 Flower Shop

The story of Elizabeth Street

"As a sixteen year old, I had my first job as a florist in Elizabeth Street. Still to this day, I remember the subtle scent of tuberose and lilies, freesia and roses, alongside crushed green stems on the floor and the smell of twine and brown paper. Thirty years later, life has unexpectedly taken me full circle and the first Jo Loves store is located on Elizabeth Street. It's such a special place for me where fragrance, experience and creativity come to life."
Jo Malone MBE

To celebrate returning back to her roots, Jo created No.42 The Flower Shop. “No.42 The Flower Shop encompasses all of my memories of working as a florist. Put simply, it's an abundance of fragrant floral blooms and fresh green leaves as nature intended.”

discover the fragrance

THE STORY OF ELIZABETH STREET

“ As a sixteen year old, I had my first job as a florist in Elizabeth Street. Still to this day, I remember the subtle scent of tuberose and lilies, freesia and roses, alongside crushed green stems on the floor and the smell of twine and brown paper. Thirty years later, life has unexpectedly taken me full circle and the first Jo Loves store is located on Elizabeth Street. It’s such a special place for me where fragrance, experience and creativity come to life.”

Jo Malone MBE