With every Jo Loves order, you help protect 20 bees in Kenya
At Jo Loves, fragrance has always been about storytelling, moments, memories, and the places that inspire us. But every story begins with nature.
Today, we are proud to give back to the very source of our inspiration.
Through our partnership with Greenspark, every order contributes to protecting pollinators in Kenya, helping restore ecosystems, support communities, and safeguard the delicate balance of nature.
To date, together, we have helped protect over 20,000 bees.
The Power of Bees
Bees are essential to life as we know it. They pollinate the plants that form the foundation of our natural world, supporting biodiversity, forests, and the ingredients that inspire our fragrances.
Without them, ecosystems cannot thrive.
What Your Order Supports
In partnership with EarthLungs, over 300 beehives are being introduced into Kenyan forests - each home to more than 60,000 bees.
Every order helps protect 20 bees.
Each hive strengthens forest regeneration through pollination.
Beehives naturally deter illegal activity, protecting forests from harm.
This is not just conservation; it is restoration.
Empowering Communities
This initiative goes beyond the environment.
Local communities are trained to manage the hives, creating sustainable income through:
Honey production (approx. 20kg per hive annually).
Beeswax, propolis, and royal jelly.
Long-term, environmentally friendly livelihoods.
By providing alternative sources of income, the project reduces reliance on deforestation and protects natural habitats for future generations.
Fragrance begins with nature.
From citrus groves to blooming florals, every Jo Loves creation is rooted in the natural world. Protecting that world is not just a responsibility, it is part of who we are.
Because without nature, there is no fragrance.
Free Standard Delivery
Enjoy complimentary delivery on UK orders over £70
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Complimentary Samples
Receive two complimentary samples with every purchase*
Easy Returns
Enjoy hassle-free returns with our easy return policy
